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BETH FOX FULLER

About

I'm a graphic and brand designer, as well as a social content strategist and creator with twelve years’ experience, working across brand, visuals, and social. I started out in graphic design, which gave me a solid grounding in how things should look and work, and naturally moved into content creation alongside it.

Over time, that’s grown into a combined following of over 75,000 across platforms and collaborations with brands that care about doing things properly visually, creatively, and with intention. Check out @homeofblondy and @thesweetlifeofcherry

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Clients

I’ve collaborated with a range of brands across design and content, adapting my approach to suit different teams, goals, and creative needs.

Services

I offer a range of creative services across design, branding, and content, working flexibly with brands to support their visual and creative needs.

  • Creating considered visual design across digital and physical touch points.
     

    • Art and creative direction across print, digital, and large-format outputs

    • Campaign creative leadership from concept through delivery

    • Digital design oversight across websites, landing pages, email, and social

    • Direction of animation and AI-assisted imagery for digital assets

    • Development of iconography and supporting visual assets

    • Visual standards, quality control, and decision-making across projects

  • Designing brand identities that are clear, usable, and built to grow.
     

    • Brand identity development and evolution

    • Identity systems including logo, typography, colour, and visual rules

    • Visual direction for brands and integrated campaigns

    • Creation of brand guidelines and toolkits

    • Application and governance of brand identities across digital and print

    • Ensuring consistency across all brand touchpoints

  • Making content for social and digital, from planning through to final delivery.
     

    • Content strategy and planning for social and digital

    • Direction of filming and content capture

    • Oversight of video editing and post-production

    • Development of short-form, social-first video

    • Direction of on-screen copy, captions, and scripting

    • Final outputs delivered to platform and brand standards

  • Helping brands plan, create, and run social content that looks consistent and works long term.
     

    • Social content strategy, structure, and frameworks

    • Oversight of organic and paid social activity

    • Leadership of day-to-day social operations

    • Feed design, templates, and visual consistency

    • Scheduling and publishing oversight

    • Performance-led optimisation and reporting

Projects

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Rodial Packaging

Branding · Packaging · Artwork

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IKEA x Home of Blondy Social Media

Concept Development · Content Creation · Video Direction

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27 Kelso Place Brochure 

Branding · Editorial Design · Artwork

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Mous Black Friday Campaign

Digital Design Assets · Artwork

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MUJI x Home of Blondy Social Media

Concept Development · Content Creation · Video Direction

Testimonials

She is truly a triple threat, not
to mention her incredible side hustles of growing multiple social platforms.

Jess M - Design Lead

Beth is an outstanding graphic designer and content creator with a truly multidisciplinary skill set.

Remi G - CMO

As well as being an incredible designer, Beth is one of the most adaptable and hard working people I know.

Alex A - Head of People

Beth is the one stop shop and full package for social, bringing together strategy, concepts, creative and copy in one.

Kerry W - Head of Marketing

Her ability to blend strong design expertise with strategic thinking makes her not only a talented designer, but also multi-faceted.

Havva M - Founder

I saw Beth quickly become the design leader the business really needed at the moments that mattered most.

Mel E - Talent Manager

She’s a hugely talented designer, a brilliant team leader and the kind of colleague you can turn to with any question or challenge.

Kevin L - Copy & Comms Manager

BETH FOX FULLER

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