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X IKEA SOCIAL MEDIA 

A paid TikTok partnership with IKEA created to drive awareness and discovery of the STOCKHOLM collection. The project positioned the range as elevated and design-led while remaining accessible, using aspirational yet relatable storytelling to reach new audiences and encourage product exploration through the For You feed.

Services

• Creative concept and narrative development

• TikTok content creation and filming

• In-home styling and art direction

• Video editing optimised for retention and discovery

• Caption writing, hashtag strategy, and paid partnership execution